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Brand

Havana Club

Context

As part of his collaboration with Havana Club, the Nigerian singer Burna Boy restyles the design of the Havana Club 7 year old bottle so that it reflects his origins of which he is particularly proud.

Service

Limited Edition

Challenge

Imagine and manufacture an elegant box that incorporates the traditional codes dear to Burna Boy

HAVANA CLUB
Burna Boy

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Our role

With integrated pompoms on the label and a multicolored striped background, Burna Boy was inspired by cultural headgear from Nigeria and Aso Oke, a traditional hand-woven fabric worn during ceremonies to re-design the bottle.

Unlike a classic box, a specific opening system creates a surprise effect before gradually discovering the bottle and the associated elements (glass, small pouch with cocktail recipe). Around a hundred boxes were manufactured in our workshop in Enghien.

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Don't hesitate to contact us
to talk about your projects!

24 bis rue de Mora , 95880 ENGHIEN-LES-BAINS

agence@principe-actif.eu

+33 (0)1 34 17 15 93

© 2019  by PRINCIPE ACTIF. All rights reserved

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